129: Turning a Commodity Crop into a Consumer Brand with Meryl Kennedy, Founder & CEO of 4Sisters Rice

July 27, 2020 Tyler Nuss Entrepreneurship, Farmers, Food, Women in Ag Comments Off on 129: Turning a Commodity Crop into a Consumer Brand with Meryl Kennedy, Founder & CEO of 4Sisters Rice
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Meryl Kennedy is the Founder and CEO of 4Sisters Rice, a rice farming operation and CPG brand based in Louisiana. After graduating from the University of Georgia, Meryl came back to the family farm to help continue the rice business.  The Kennedy Family Agribusiness includes rice farming, drying, milling, and distribution, grain storage, grain marketing, land management, and real estate.

Meryl went on the establish and scale the Kennedy Rice Mill and the consumer brand, 4Sisters. She joins us on the podcast to share more about the journey, challenges along the way, and scaling into retail. This episode is a must listen for anyone interested in building out a CPG brand!

Connect with Meryl Website | Instagram

Connect with 4Sisters Website | Instagram

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